This section is your go-to place for the latest in HSF news and events.
President Obama Donates Nobel Peace Prize Money to HSF
In March, the White House announced President Barack Obama selected HSF as one of 10 non-profits to receive a portion of the $1.4 million cash award that accompanies the Nobel Peace Prize. "These organizations do extraordinary work in the United States and abroad helping students, veterans and countless others in need," said Obama. "I'm proud to support their work." Details of the $125,000 awarded to HSF are yet to be finalized, but it will ultimately go to academically prepared, college attending Latino students with financial need. Read more here.
HSF Seeks to Inspire Parents in College-Centered PSA Campaign
HSF, in partnership with the Ad Council, has spearheaded an ambitious, nationwide bilingual awareness campaign designed to encourage parents to speak to their child about the importance and necessity of going to college to secure one’s future. In April, we launched “Your Words Today”, a multimedia campaign that includes a free DVD toolkit. Within the first three days of the kick-off, we received 1,500 orders! Visit www.YourWordsToday.org for more information.
HSF Advocate Wins Big on Celebrity “Jeopardy!”
The answer is “He won $150,000 for HSF on one of TV’s most watched game shows”. The question? Who is Cheech Marin, legendary actor/comedian and HSF Board member? In May, Marin ("Cheech & Chong" and "Lost") placed third in the "Jeopardy!" Million Dollar Celebrity Invitational Tournament, winning a total of $150,000, which will help fund HSF scholars. "This generous donation will have such an enormous impact on the American landscape,” said Marin. “HSF empowers and educates so many worthy Latinos.” For details, click here.
Alumni Meet and Greets
HSF is planning a series of Alumni “Meet and Greets across the United States starting this September. The events, hosted by area alumni, will feature HSF’s President and CEO, Frank Alvarez, who will provide an update on all the new, exciting developments at HSF. Features will include a showing of the Ad Council campaign, “Your Words Today,” a report on scholarship and program activities, and a chance to network with local alumni and HSF supporters. We will also feature the new alumni toolkit designed to provide you valuable resources to extend your relationship with HSF and benefit your local community. We plan to have events in Los Angeles, Houston, Atlanta, Miami, Charlotte, New York City, and Chicago. If you live in those areas and would like to help plan these events, please contact Belen Sanchez at firstname.lastname@example.org.
HSF and Coca-Cola Support Education
HSF is proud to announce that Coca-Cola has expanded our partnership and will serve as our first national strategic marketing partner. In this capacity, Coca-Cola will use its marketing expertise to help get HSF’s message into the hands of Hispanic families across the U.S. – encouraging them to take the first step toward a college degree. Through this work, Coca-Cola and HSF hope to create a movement that encourages people – of all ethnicities – to support the educational advancement of Hispanics.